YouGov

 

Sample

The total sample size for this survey was 2152 adults.

Dates 

Fieldwork was undertaken between 19th - 21st May 2010.  The survey was carried out online. The figures have been weighted and are representative of all UK adults (aged 18+).

Methodology

This survey has been conducted using an online interview administered by members of the YouGov Plc GB panel of 185,000+ individuals who have agreed to take part in surveys. An email was sent to panellists selected at random from the base sample according to the sample definition, inviting them to take part in the survey and providing a link to the survey.

Weighting 

The responding sample is weighted to the profile of the sample definition to provide a representative reporting sample. The profile is normally derived from census data or, if not available from the census, from industry accepted data.

YouGov survey findings

The Exploring Islam Foundation recently commissioned YouGov to survey public perceptions of Islam, Muslims and the Prophet Muhammad. Here are the results. 

Knowledge of Islam


  • 60% say they don’t know very much about Islam
  • 17% say they know nothing at all
  • 33% would like to know more about Islam

Sources of information on Islam


  • 57% obtain most of their information about Islam from the TV news
  • 41% obtain their information about Islam from newspapers
  • Just 3% get most of their information on Islam from Muslim organisations
  • 31% feel that information about Islam is not very accessible
  • 5% say that information is not accessible at all

Perception of Islam


  • 58% associate Islam with extremism
  • 50% associate Islam with terrorism
  • Just 13% associate Islam with peace
  • 6% associate Islam with justice
  • Only 16% think that Islam promotes fairness and equality
  • Only 6% believe that Islam promotes active measures to protect the environment
  • 41% disagree or strongly disagree that Muslims have a positive impact on British society
  • 69% believe that Islam encourages the repression of women

For more information, email press@eifoundation.net 

? Back to top

Key findings

60% say they don’t know very much about Islam

69% believe that Islam encourages the repression of women

57% obtain most of their information about Islam from TV news

Ever wanted to know...

Who was Muhammad?

What is
Islam?

Who are
Muslims?